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    The Application of Data Mining Technology in CRM
    ZHANG Zhe, CHANG Gui-ran, HUANG Xiao-yuan
    Chinese Journal of Management Science    2003, (1): 53-59.  
    Abstract3944)      PDF(pc) (809KB)(42281)       Save
    Customer relationship management(CRM)is an important application field of data mining.Due to the support of data mining technique,CRM has more and more extensive marketing value and research value.In this paper,a survey of data mining applications for CRM is provided to investigate the use of data mining.The system structure of data mining for CRM is described.From the angles of customer life cycle and industry applications data mining applications are analyzed.Finally,combined with the current development of data mining techniques,further research trends of data mining applications for CRM and research directions of data mining technology application in CRM in China are indicated.
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    Cited: Baidu(32)
    A Study on the Consumer Behavior in Electronic Commerce
    LI Zhi-cheng, LIU Mei-lian
    Chinese Journal of Management Science    2002, (6): 88-91.  
    Abstract9773)      PDF(pc) (806KB)(24317)       Save
    In this paper,it has been first described about the characteristics of the consumer behavior based on electronic commerce which are more segmented consumer market,strengthened service demand,expanded selection zone and perceptual consumer behavior and consumer joining in the direct cycle of the production and consumption;then the micro and macro factors that have effect on the consumer behavior have been analyzed;finally,a model based on TPB to measure consumer behavior has been established.
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    Cited: Baidu(52)
    Supply Chain Management:Theory and Method
    SHEN Hou-cai, TAO Qin, CHEN Yu-bo
    Chinese Journal of Management Science    2000, (1): 1-9.  
    Abstract7670)      PDF(pc) (2827KB)(16960)       Save
    In the 1990s, supply chain management has become one of the most important methods to improve the competitiveness for the business organization in the intensive global competitive market. In this paper, we introduce the basic philosophy of the supply chain management, discuss the theoretical and practical background which facilitates the arising of supply chain management. After studying the supply chain management process, we review supply chain models for the management decision making and discuss their implications for our business management.
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    Empirical Study of Influential Elements of E-loyalty
    DENG Ai-min, TAO Bao, MA Ying-ying
    Chinese Journal of Management Science    2014, 22 (6): 94-102.  
    Abstract3669)      PDF(pc) (1439KB)(11898)       Save
    Customer loyalty is an important factor for the network businesses to maintain market position and sustainable competitive advantage. However, the existing theoretical literature studies show that complexity and uncertainty of customer loyalty in the network environment have become a bottleneck to hinder further development of e-commerce. Therefore, on the basis of previous literature, structure equation model is built in this paper, regarding trust, online site characteristics, line logistics service quality, customer satisfaction, switching costs as external cause's latent variable, customer loyalty as endogenous latent variable. Questionnaire survey is used to collect empirical data, and factor analysis and structural equation model are introduced reveal influencing factors and action mechanism of customey loyalty in online shopping environment. The study turns out that in a network environment, trust can not only indirectly affect customer loyalty by customer satisfaction, but also can become the direct antecedent variables of customer loyalty. Online site characteristics and quality of logistics services commonly increase the customer satisfaction and indirect impact on customer loyalty accumulation; customer satisfaction and switching costs are the major factors with direct impact on customer loyalty in the network environment. The result reflects online shopping environment customer loyalty influencing factors and mechanism of action, there has very important reference value for network retailers to implement the plan of customer loyalty.
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    Cited: Baidu(9)
    Supply Chain Management in E-commerce Era
    LAN Bo-xiong, ZHENG Xiao-na, XU Xin
    Chinese Journal of Management Science    2000, (3): 2-8.  
    Abstract6101)      PDF(pc) (936KB)(11464)       Save
    E-commerce has been making great influences over global economy. This paper disusses the significant changes of market environment of enterpirses, the core tasks of supply chain management in E-commerce era and the theories and methodologies of managing supply chain in such situation.
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    A Study on Dynamic VaR Predicting Models for Oil Futures Market of Shanghai
    CHUN Wei-de, CHEN Wang, PAN Pan
    Chinese Journal of Management Science    2013, (2): 24-31.  
    Abstract2721)      PDF(pc) (1672KB)(11233)       Save
    The high leverage of futures means high-risk, and energy market is always concerned because of its strategic significance. So the risk measure of the energy futures market is very important to both investors and regulators. In this paper, four continuous price series are constructed to reflect different delivery period of oil futures listed in Shanghai. Based on different financial stylized facts, GARCH, GJR and FIGARCH are used to model volatility. Under the assumption of the conditional return obeying normal, student t and skewed student t (skst) distributions, dynamic VaR is measured. Then both LR (Likelihood Ratio) test and DQR (Dynamic Quantile Regression) test are used to backtest the accuracy of these models and try to extract the best valuable stylized facts. The results show that: (1) the dynamic VaR measurement with skst distribution is more accurate; (2) the GJR models based on leverage effect and FIGARCH models based on long memory do not perform better than GARCH model; (3) the average return of far futures is higher and dynamic VaR is easier to measure.
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    Cited: Baidu(1)
    Comparative Analysis of Credit Risk Models
    LIANG Shi-dong, GUO Bing, LI Yong, FANG Zhao-ben
    Chinese Journal of Management Science    2002, (1): 17-22.  
    Abstract4495)      PDF(pc) (1602KB)(9601)       Save
    This article analyzes the elemental reasons of the rapid development of current credit risk models,summarizes the primary models with mathematic words and compares the principles?advantages and disadvantages of these models Finally,we introduce the actual performance of the models
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    Cited: Baidu(39)
    Study on the Optimization of Physical Distribution Routing Problem by Using Hybrid Genetic Algorithm
    LANG Mao-xiang, HU Si-ji
    Chinese Journal of Management Science    2002, (5): 51-56.  
    Abstract5680)      PDF(pc) (1349KB)(8950)       Save
    This paper establishes the optimizing model on physical distribution routing problem.On the basis of analyzing the weakness of genetic algorithm in local search,this paper builds a hybrid genetic algorithm which is the combination of genetic algorithm and local search algorithm for solving physical distribution routing problem,and makes some experimental computations.The computational results demonstrate that the hybrid genetic algorithm can overcome the weakness of genetic algorithm and local search algorithm,so the high quality solutions to the physical distribution routing problem can be obtained.
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    Cited: Baidu(152)
    Current and Future Studies on Structure of the Reverse Logistics System:A Review
    DA Qing-li, HUANG Zu-qing, ZHANG Qin
    Chinese Journal of Management Science    2004, (1): 131-138.  
    Abstract4835)      PDF(pc) (1372KB)(8567)       Save
    With growing environmental concern,reuse of used products is receiving much attention recently.The research of reverse logistics system has received growing attention of scholars.In this paper we survey the recent research results on the structure of reverse logistics system based on its research questions and research methods.The structure characteristics,design principles and facility location of the reverse logistics system are particularly introduced,and the issues for future research on the structure of reverse logistics system are proposed.
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    Cited: Baidu(781)
    Mathematical Models in Finance
    Xia Yusen, Wang Shouyang, Deng Xiaotie
    Chinese Journal of Management Science    1998, (1): 1-9.  
    Abstract4563)      PDF(pc) (1827KB)(8272)       Save
    Mathematical models play a significant role to traders in financial market. The well known portfolio selection models and pricing models of financial derivative instruments are two breakthronghs of mathematical models in finance. The capital asset pricing model is a very valuable one following with these two sort of models. Further developments and applications of these models are two attracting topics in this field.
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    A Survey of Supplier Selection Models and Approaches
    LIU Xiao, LI Hai-yue, Wang Cheng-en, CHU Cheng-bin
    Chinese Journal of Management Science    2004, (1): 139-148.  
    Abstract4718)      PDF(pc) (2349KB)(7949)       Save
    Supplier selection is an optimal decision problem that draws attention from academic and industrial circles,and considerable research efforts have been and are continuously being devoted in the related areas.This paper categorically outlines the advances in research of supplier selections,and profoundly analyzes various purchase strategies,supplier evaluation rules,supplier selection models and the corresponding optimization approaches.Consequently,this paper identifies merits and setbacks of the approaches,their application scopes and existing problems,and further more indicates the future research directions.
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    Cited: Baidu(139)
    Platform Supply Chain Management: New Challenges and Opportunities
    Weihua Liu, Zhe Li, Shangsong Long, Yugang Yu, Baofeng Huo, Yanjie Liang
    Chinese Journal of Management Science    2025, 33 (1): 165-181.   DOI: 10.16381/j.cnki.issn1003-207x.2024.1643
    Abstract2137)   HTML64)    PDF(pc) (5037KB)(7827)       Save

    The continuous emergence of new-generation information technology has driven the deep integration of supply chain and platform economy, and supply chain management has stepped into a new stage of platform supply chain. The development of platform supply chain, while driving the evolution and transformation of business model, is also reshaping the boundaries between different market participants, which raises numerous challenges for academics and practitioners. Despite extensive research on platform supply chain has been conducted in recent years, a systematic literature review on this field is still lacking, especially regarding how to address the complex challenges in platform supply chain management and how to seize new opportunities in future development.Driven by reality and theoretical needs, a combination of descriptive statistics and content analysis is adopted to conduct a comprehensive and systematic review of the relevant research in the field of platform supply chain management in the core set of Web of Science and CNKI database from 2013 to 2023. Through quantitative analysis of literature from the past decade, the research hotspots and development trends in this field are identified, and further content analysis is conducted from both problem-oriented and method-driven perspectives. Based on the logic of “why-what-how”, the issues of platform supply chain management are summarized that have been addressed in the past decade from three angles: “why promote the construction of platform supply chain-what are the obstacles to promoting the construction of platform supply chain-how to promote the construction of platform supply chain”. The research challenges are then discussed, and opportunities for future research are identified.It is found that the research challenges in platform supply chain management include the complexity of collaboration and integration, the dual dilemmas of technology and data, the pressure of ecological design and innovation, and the governance dilemma and regulatory issue. Based on these findings, new opportunities of platform supply chain management in the future are proposed from four aspects: new environment, new technology, new ecology and new governance, which are platform supply chain collaborative operation under complex environment, platform supply chain operation decision-making considering technology empowerment, platform supply chain operation mode innovation under ecological background, and platform supply chain governance with multi-subject participation. It is hoped that new perspectives for theoretical innovation and deeper research in academia are provided and reference and practical guidance are offered for enterprises and organizations in coping with real-world challenges.

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    Study of Shanghai Stock Index with Survival Analysis and Change Point Theory
    LEI Ming, TAN Chang-chun, MIAO Bai-qi
    Chinese Journal of Management Science    2007, 15 (5): 1-8.  
    Abstract3064)      PDF(pc) (1030KB)(7593)       Save
    In this paper,the successive rises and falls of Shanghai stock index returns are analyzed by survival analysis and change point theory. The distributions of the successive rises and falls of returns are fitted with Gamma distribution. It shows the stock market has the memory and does not follow the random walk hypothesis. The parameters change when the stock market changes,and the two parameters properly reflect the changes of bull and bear markets,also the fluctuations of the market.With the change point theory,we analyze the change of the stock market,and draw some meaningful conclusions.
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    Cited: Baidu(9)
    Review of Research on Economics and Management Based on Generative Artificial Intelligence
    Xiangpei Hu, Yaxian Zhou
    Chinese Journal of Management Science    2025, 33 (1): 76-97.   DOI: 10.16381/j.cnki.issn1003-207x.2024.1390
    Abstract3145)   HTML91)    PDF(pc) (2541KB)(7491)       Save

    Using 87 high-quality Chinese management journals and 1177 high-quality English management journals as the basis for literature retrieval, a bibliometric analysis is conducted on research related to Generative Artificial Intelligence in Economics and Management. The analysis covers journal distribution, author and institution collaboration networks, and keyword-based literature analysis, organized according to the four subfields under the Management Science Department of the National Natural Science Foundation of China: Management Science and Engineering, Business Administration, Economic Sciences, and Macro Management and Policy. The findings include: 1) There are differences between Chinese and English-language literature. Chinese literature focuses on information resource management and library and information science. Collaborative relationships are primarily influenced by disciplinary, institutional, and geographical similarities. In contrast, English literature spans a wider range of journals, and institutions. However, consistent research outputs from cross-institutional collaboration have yet to emerge. Strengthening cross-disciplinary, cross-regional, and cross-institutional collaboration remains a need for both Chinese and English research. 2) In both Chinese and English literature, studies are mainly concentrated in the subfields of Macro Management and Policy, as well as Management Science and Engineering, with a strong emphasis on empirical and applied research. Business Administration and Economics have relatively fewer studies, and literature focusing on generative artificial intelligence technologies and associated risks is also limited. Furthermore, English-language literature exhibits a broader range of research themes and application areas than Chinese literature, with higher research volumes and greater thematic focus. Future research should emphasize the integration of generative artificial intelligence with management tools, theoretical theories, and complex management scenarios, as well as on addressing specific management research paradigms.

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    The Indicator System of Regional Sustainable Development and the Evaluating Model——A Case Study of Changsha City Hunan Province
    WANG Liang-jian
    Chinese Journal of Management Science    2000, (2): 76-81.  
    Abstract3967)      PDF(pc) (726KB)(7177)       Save
    Based on expounding systematically the indicator system of sustainable development at home and abroad, this paper takes Changsha city, Hunan province as an example. The indicator system of sustainable development has been established and the comprehensive evaluation on sustainable development has been made with the multiobjective linear ly Weighted function model. The evaluating method has practical and applicable value.
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    Cited: Baidu(124)
    The Complicated Mechanism of Human Resource Management System on Firm Performance: An Empirical Study of High-Tech Firms
    TIAN Li-fa
    Chinese Journal of Management Science    2014, 22 (12): 109-117.  
    Abstract2547)      PDF(pc) (947KB)(6790)       Save
    Cracking the mechanism of human resource management systems on firm performance is the core issue in the field of strategic human resource management. Based on questionnaire data from 164 high-tech firms and using hierarchical regression model, the complicated mechanism between human resource management system and firm performance is examined in this paper. Results indicated that the positive direct effect of human resource management system on firm performance was significance and the exogenous variable was innovative strategy and not top-managements values. In addition, it is found that the mediating roles of human capital was not significance, but significantly improved as organizational climate exerting controlling roles, and the model of organizational climate moderated human capital's mediating roles better depicted the mechanism of human resource management system on firm performance as human capital playing mediating roles. The findings enrich our knowledge in the relational mechanism of human resource management and firm performance and offer useful insights for executives in practical management of employees.
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    Studies on Organizational Learning:Process Model, Case,and Implementation Procedure
    CHEN Guo-quan, MA Meng
    Chinese Journal of Management Science    2001, (4): 65-74.  
    Abstract2900)      PDF(pc) (1005KB)(6714)       Save
    A new organizational learning(OL)process model and related obstacles to OL have been put forward in this paper.Based on this theory,the case of Beijing Huaxiang Electronics Limited Corporation has been studied,the current status of OL has been analyzed and the suggestions to solve the obstacles put forward.Finally,a general implementation procedure of OL in enterprise has been established.
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    Cited: Baidu(132)
    The Distinction of Task Performance and Contextual Performance and Their Effects on Work Outcomes
    WANG Hui, LI Xiao-Xuan, Kenneth S.Law
    Chinese Journal of Management Science    2003, (4): 79-84.  
    Abstract3990)      PDF(pc) (1285KB)(6696)       Save
    By employing confirmatory factor analysis and regression analysis,we examine the different structural domains of task performance and contextual performance and explore their effects on work outcomes including promotability and intention to quit under the context of Chinese culture.The results indicate that contextual performance could be distinguished from task performance empirically.Task performance and job dedication dimension of contextual performance are positively related to promotability of employees significantly,and task performance can predict intention to quit of employees.Limitations and future studies are discussed.
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    Cited: Baidu(54)
    An Empirical Analysis of the Interest Rate Behavior in China’s Monetary Market Using the Vasicek and CIR Models
    XIE Chi, WU Xiong-wei
    Chinese Journal of Management Science    2002, (3): 22-25.  
    Abstract4003)      PDF(pc) (913KB)(6465)       Save
    This paper estimates the parameters of the Vasicek and CIR models by introducing the Generalized Method of Moments using the programs of the MATLAB and the data from China’s monetary market.Compared with other estimation methods,the empirical result is very significant.Then we can understand the interest rate behavior in China’s monetary market more clearly.
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    Study on Method of Combination Weighting
    XU Ze-shui, DA Qing-li
    Chinese Journal of Management Science    2002, (2): 84-87.  
    Abstract3370)      PDF(pc) (1130KB)(6440)       Save
    This paper proposes a linear-objective programming method of combination weighting in multi-attribute decision-making.The method combines information on subjective weights and objective weights,and can sufficiently utilize objective evaluation information and meet the requirements of decision-maker,and can also be performed on computer easily.Finally,a numerical example is given to show the feasibility and effectiveness of the method.
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    Cited: Baidu(462)