考虑延误险的多期众包物流服务质量优化

doi:10.16381/j.cnki.issn1003-207x.2021.1807

Abstract

Abstract:

With the rapid development of China’s crowdsourcing logistics industry， the modern crowdsourcing logistics industry service quality promoting effect and ways of logistics insurance become a hot topic in China’s logistics industry and academia. Existing literature has done research on the improvement of logistics service quality by logistics insurance， the optimization effect of delay insurance on crowdsourcing logistics service quality is studied.The optimization effect of delay insurance service on the quality of multi-period crowdsourcing logistics service is considered and a three-tier crowdsourcing logistics service network model is developed with service demanders， crowdsourcing platforms and service providers. The variational inequality is used to describe the equilibrium state considering the optimal behavior of each member of the crowdsourcing logistics service network. The result shows that due to the difference between the perceived quality and actual quality of the crowdsourcing logistics service by the service demanders， the delay insurance service has a significant effect on the quality of the crowdsourcing logistics service during multiple transaction periods， and the profits of the crowdsourcing platforms and the service providers first decline and then gradually increase to a stable state and are higher than the profits without delay insurance. In the initial stage of implementation of delay insurance， the quality of crowdsourcing logistics services and the profits of crowdsourcing platforms will increase with the increase in the amount of compensation and the purchase ratio. Due to the difference in the profits distribution ratio of the delay insurance service， the profits of the service providers will not increase linearly but have an inflection point， which require the crowdsourcing platforms to adjust the parameters of the delay insurance according to the actual situation. When the delay insurance parameters are adjusted again after reaching a stable state， each equilibrium decision will show a linear increase or decrease with the change in the amount of compensation and the purchase ratio， and there will no longer be an inflection point.

Key words: crowdsourcing logistics, variational inequality, service quality, delay insurance

CLC Number:

F253.3

Xiu-li MENG,Yi-fan WU,Bo LIU. Multi-Period Crowdsourcing Logistics Service Quality Optimization Considering Delay Insurance[J]. Chinese Journal of Management Science, 2023, 31(12): 87-95.

Figures/Tables 16

符号	含义
$t$	某一交易期 $t$ , $? t = 1,2 … T$
$i$	某个接包方 $i = 1,2 . . . m$
$j$	某个众包平台， $j = 1,2 . . .$ n
$k$	某个发包方， $k = 1,2 . . . o$
$α$	发包方购买延误险的比例
$β i$	接包方的服务质量成本系数
$β j$	众包平台的服务质量成本系数
$μ$	需求市场对实际众包物流服务质量的敏感系数
$θ$	众包平台延误险服务的收入比例
$γ$	众包平台延误险服务赔付时所需承担的赔付比例
$ω$	购买延误险服务的超时赔付金额

符号	含义
$q i j t$	在交易期t，接包方i与众包平台j之间的订单交易量，所有 $q i j t$ 构成的列向量 $Q 1 t ∈ R + m n$
$q ? j k t$	在交易期t,众包平台j与发包方k之间的订单交易量，所有 $q ? j k t$ 构成的列向量 $Q 2 t ∈ R + n o$
$q j k r t$	在交易期t,发包方k与众包平台j之间延误险的交易量，所有 $q j k r t$ 构成的列向量 $Q 3 t ∈ R + n o$
$ρ i j t$	在交易期t,接包方i与众包平台j之间的订单交易价格，所有 $ρ i j t$ 构成的列向量 $ρ 1 t ∈ R + m n$
$ρ ? j k t$	在交易期t,发包方k与众包平台j进行交易所支付的订单交易价格，所有 $ρ ? j k t$ 构成的列向量 $ρ 2 t ∈ R + n o$
$ρ j k r t$	交易期t,发包方k与众包平台j之间延误险的交易价格，所有 $ρ j k r t$ 构成的列向量 $ρ 3 t ∈ R + n o$
$ρ k t$	交易期t,发包方愿意支付的单位众包物流服务的需求价格，所有 $ρ k t$ 构成的列向量 $ρ 4 t ∈ R + o$
$ρ k r t$	交易期t,发包方愿意支付的单位延误险的需求价格，所有 $ρ k r t$ 构成的列向量 $ρ 5 t ∈ R + o$
$s ? t$	交易期t,众包物流的感知服务质量，所有 $s ? t$ 构成的列向量 $s 1 ∈ R + o$
$s t$	交易期t,众包物流的实际服务质量，所有 $s t$ 构成的列向量 $s 2 ∈ R + n$
$p j$	交易期t,配送延误的概率
$f i (Q 1 t)$	交易期t,接包方的配送时间成本，与交易量 $q i j t$ 有关
$f ? j (Q 2 t)$	交易期t,众包平台j的运营成本，与交易量 $q ? j k t$ 有关
$c i j (Q 1 t)$	交易期t,众包平台所支出的与接包方之间的交易成本，与交易量 $q i j t$ 有关
$c ? j k (Q 2 t, s 2)$	交易期t,众包平台所支出的与发包方之间交易时产生的成本，与交易量 $q ? j k t$ 和实际物流服务质量 $s t$ 有关
$c k (Q 2 t)$	交易期t,发包方所支出的与众包平台之间关于众包物流服务交易时所产生的成本及交易量 $q ? j k t$ 有关
$c k r (Q 3 t)$	交易期t,发包方所支出的与众包平台之间关于延误险服务交易时所产生的成本及交易量 $q j k r t$ 有关
$d k t (ρ 4 t, s 1)$	交易期t,需求市场对于众包物流的需求，与众包物流服务需求价格和感知服务质量有关
$d k r t (ρ 5 t, s 2)$	交易期t,需求市场对延误险的购买需求，与延误险服务需求价格和实际服务质量有关

变量	均衡解
接包方与众包平台的交易量 $q i j t *$ ， $? i = 1,2, j = 1$	$9.6$
众包平台与发包方的交易量 $q ? j k t *$ ， $? j = 1, k = 1,2$	$9.6$
众包服务网络的实际服务质量 $s t *$	$0.25$
需求市场的均衡价格 $ρ k t *$ ， $? k = 1,2$	$49.2$

决策变量	$q ? j k t *$	$ρ k t *$	$q j k r t *$	$ρ j k r t *$	$s t *$	$U i t *$	$U j t *$
$ω$	/	/	-	-	+	-	+
$α$	/	/	+	+	+	-	-

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Multi-Period Crowdsourcing Logistics Service Quality Optimization Considering Delay Insurance

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