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Chinese Journal of Management Science ›› 2025, Vol. 33 ›› Issue (2): 279-291.doi: 10.16381/j.cnki.issn1003-207x.2024.1711

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Pricing Decision of Closed-loop Supply Chain for Power Battery Recycling Considering Consumer Heterogeneity

Xiaobing Li1, Yujun Wang1, Wei Jiang2()   

  1. 1.School of Management Science and Engineering,Dongbei University of Finance and Economics,Dalian 116025,China
    2.Antai College of Economics & Management,Shanghai Jiao Tong University,Shanghai 200240,China
  • Received:2024-09-29 Revised:2024-10-24 Online:2025-02-25 Published:2025-03-06
  • Contact: Wei Jiang E-mail:jiangwei@sjtu.edu.cn

Abstract:

As the core component of electric vehicles, power batteries have a service life of 5 to 8 years. In the next few years, a large number of retired power batteries will flood into the recycling market. Considering the potential utilization value of retired power batteries, their effective recycling is an urgent problem to be solved. From the perspective of closed-loop supply chain, consumer heterogeneity and the recycling process of retired batteries are considered, and a recycling closed-loop supply chain game model is constructed under different alliance modes of manufacturers. In the case of secondary utilization of used batteries by manufacturers and recyclers respectively, the impact of different alliance strategies of manufacturers on the benefits of the supply chain system is analyzed, the optimal pricing decision of supply chain members is determined, and the impact of cost and secondary utilization related factors on the equilibrium results is discussed. The results show that: (1) the alliance between manufacturers and retailers promotes the production and sales of new batteries, while the alliance with collectors promotes the recycling of used batteries; (2) the centralized supply chain system has the highest benefits, while the decentralized one has the lowest benefits. In addition, manufacturers’choice of alliance with retailers or recyclers is affected by the factors of cost and secondary utilization, and the cost factors is more significant;(3) different entities for the secondary utilization of used batteries will not change the benefits of the supply chain system, but the transfer payment will be reduced when collectors carry out secondary utilization. This study provides a reference for the development of recycling strategies for power batteries.

Key words: power battery recycling model, closed-loop supply chain, consumer heterogeneity, pricing decision

CLC Number: