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Chinese Journal of Management Science ›› 2003, Vol. ›› Issue (2): 86-91.

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On Process Orientation Causal Chain of Sustained Competitive Advantage

LIU Jian-wei, ZHANG Zheng-tang   

  1. Management School, China University of Mine and Technology, Xuzhou 221008, China
  • Received:2002-10-14 Online:2003-04-28 Published:2012-03-06

Abstract: The external view of sustained competitive advantage is based on the assumption of homogeneity of firm,that is to say the firm is looked as a black box.Resource based view hold a assumption of heterogeneity.Because of the misleading of some essential concept such as the resource and focusing on the conditionals of SCA,the theory made a weakness is called black box on process that affect the theory’s development and application at management.This paper will divide competence from the resource,gives a new viewpoint about strategy based on the competence theory,embodies the framework of resource strategy performance,and finally develops a process orientation model about the causal chain of sustained competitive advantage.

Key words: sustained competitive advantage, causal chain, resource, core competence

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