供应链企业合作竞争策略分析

Abstract

Abstract: In this paper,we built up two-stage dynamic game models to analysize four strategy combinations(i.e.strategy combinations of noncooperation-cooperation,cooperation-noncooperation,nocooperation-noncooperation and cooperation-cooperation) of suppliers and manufactures,and demonstrated that the copperation-cooperation strategy combination was only one of the co-opetition strategies,but the cooperation-noncooperation strategy combination was the best co-opetition strategy.

Key words: supply chain management, co-opetition, strategy combination, game theory

CLC Number:

F224.3

ZHONG Sheng. Analysis on the Coopetition Strategies of Supply China Enterprise[J]. Chinese Journal of Management Science, 2006, (1): 50-55.

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Analysis on the Coopetition Strategies of Supply China Enterprise

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