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Chinese Journal of Management Science ›› 2025, Vol. 33 ›› Issue (6): 346-359.doi: 10.16381/j.cnki.issn1003-207x.2022.1025

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Research on Multi-attribute Group Decision-making Modeling of Energy Transition Path Evaluation Based on Dynamic Social Network

Xunjie Gou, Xinru Xu, Zeshui Xu()   

  1. Business School,Sichuan University,Chengdu 610065,China
  • Received:2022-05-10 Revised:2022-10-05 Online:2025-06-25 Published:2025-07-04
  • Contact: Zeshui Xu E-mail:xuzeshui@263.net

Abstract:

The goal of “carbon peaking and carbon neutral” is a new goal and requirement for China in the new development stage, and promoting the green energy transition of the whole society is an inevitable choice to achieve the goal. The evaluation and selection of energy transition paths involves a comprehensive quantitative evaluation of different energy transition paths, but this evaluation method faces the challenges of multi-dimensional variables, multi-structure coupling and multi-level structure. Aiming at the evaluation and selection of energy transition path, a multi-attribute group consensus decision-making model is constructed based on dynamic social network and public big data attribute mining in a complex cognitive language environment. First, a social network trust relationship based on double hierarchy linguistic terms is constructed, and a method for determining experts’ weights based on dynamic social network trust relationships is proposed, the dynamic trust relationships of experts are affected by their degree of consensus during a consensus iteration. Secondly, natural language processing technology is used to mine and process big data of public behavior preferences in social platforms to establish an evaluation attribute system, then a group consensus model based on the trust reward and punishment mechanism and integrating the trust relationship of social networks is proposed to promote consensus among experts. Finally, the proposed method and model are applied to the actual decision-making problem of energy transition path assessment. Among them, the green electrification high-growth transformation path scored the highest, with 0.7301, is chosen as the optimal energy transition path. Subsequently, a comparative analysis is conducted in many aspects, and simulation analysis is also carried out. The effectiveness and practicability of this research in solving the energy transition path assessment are highlighted and enlightenment and suggestions in this field are given.

Key words: dynamic social network, trust propagation equation, TF-IDF algorithm, group consensus, energy transition path assessment

CLC Number: