关系激励管理对供求企业绩效影响的实证研究

Abstract

Abstract: How to motivate suppliers to cooperate with purchasing firms effectively,and what is the effect of this way on their performance have been attached much attention from the academics and practitioners.In this paper,a measurement system of incentive management is explained,then the statistic analysis based on 72 questionnaires shows:incentive management is positively related with the performances of purchasing firms and their suppliers,which confirms the "win-win"theory,and provides domestic firms with concretely theoretic guidelines on their management practices.

Key words: incentive management, purchasing firm performance, supplier performance

CLC Number:

C931

WANG Long-wei,WANG Kan-liang,LI Yuan. The Effects of Relationship Incentive Management on Buyer-Supplier Performance[J]. Chinese Journal of Management Science, 2003, (4): 85-90.

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The Effects of Relationship Incentive Management on Buyer-Supplier Performance

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