主管：中国科学院
主办：中国优选法统筹法与经济数学研究会
中国科学院科技战略咨询研究院
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Chinese Journal of Management Science
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中文
How User Control Affects the Effectiveness of Video Advertising?
YI Cheng, ZHOU Mi
Chinese Journal of Management Science . 2017, (
2
): 139 -146 . DOI: 10.16381/j.cnki.issn1003-207x.2017.02.015
