[1] 赵宏霞,杨皎平,荣帅. 网购平台企业对在线商品的质量诚信管控研究[M].长春:吉林大学出版社,2019.Zhao Hongxia, Yang Jiaoping, Rong Shuai. Research on quality integrity control of online commodities by online shopping platform enterprises[M]. Changchun: Jilin University Press, 2019. [2] 何彦东,王旭,周福礼,等.基于双边努力因素的网购供应链协调研究[J].中国管理科学,2019, 27(2):83-92.He Yandong, Wang Xu, Zhou Fuli, et al. Coordination of online shopping supply chain based on bilateral effort factors[J]. Chinese Journal of Management Science,2019, 27(2): 83-92. [3] Lee D, Hosanagar K, Nair H S. Advertising content and consumer engagement on social media: Evidence from facebook[J]. Management Science, 2018, 64(11): 5105-5131. [4] Gold A, Hogendorn C. Tipping in two-sided markets with asymmetric platforms[J]. Economic Analysis and Policy, 2016, (50):85-90. [5] Li Bo, Wen Decheng, Shi Xiaodan. Research on product quality control in Chinese online shopping: Based on the uncertainty mitigating factors of product quality[J]. Total Quality Management & Business Excellence, 2015, 26(5-6):602-618. [6] 桂云苗,龚本刚,程永宏. 双边努力情形下电子商务平台质量保证策略研究[J]. 中国管理科学, 2018, 26(1):163-169.GuiYunmiao, Gong Bengang, Cheng Yonghong. Research on quality assurance strategy of e-commerce platform considering bilateral effort[J].Chinese Journal of Management Science, 2018, 26(1):163-169. [7] Ho Y C, Wu Junjie, Tan Yong. Disconfirmation effect on online rating behavior: A structural model[J]. Information Systems Research,2017,28(3):626-642. [8] Chen Peiyu,Hong Yili, Liu Ying. The value of multidimensional rating systems: Evidence from a natural experiment and randomized experiments[J]. Management Science, 2018, 64(10): 4629-4647. [9] Gutowska A, Sloane A, Buckley K A. On desideratum for B2C e-commerce reputation systems[J].Journal of Computer Science and Technology,2009, 24 (4):820-832. [10] Bouvard M, Levy R. Two-sided reputation in certification markets[J].Management Science, 2017, 64(10): 4755-4774. [11] Dellarocas C. The digitization of word of mouth: Promise and challenges of online feedback mechanisms[J].Management Science,2003,49(10): 1407-1424. [12] 汪定伟.考虑广告商信誉的搜索引擎排位拍卖的机制设计[J].系统工程理论与实践,2011,31(1): 38-42.Wang Dingwei. Mechanism design of position auction with advertiser reputation for Web-search[J]. Systems Engineering—Theory & Practice, 2011,31(1): 38-42. [13] 赵宏霞,荣帅,杨皎平.在线卖方好评返现、消费者见利忘义与治理机制[J].中国经济问题,2017(6): 112-123.Zhao Hongxia, Rong Shuai,Yang Jiaoping. Research on the behavior and governance mechanism of cash back for favorablecomment provided by online sellers and consumers’ mercenary[J]. China Economic Studies, 2017(6): 112-123. [14] 杨丰梅,王安瑛,吴军,等. 基于博弈论的C2B2C模式下电商信用监管机制研究[J]. 系统工程理论与实践, 2017, 37(8):2102-2110.Yang Fengmei, Wang Anying, Wu Jun, et al. Designing credit supervision mechanism in C2B2C e-commerce based on game theory[J]. Systems Engineering—Theory & Practice, 2017, 37(8): 2102-2110. [15] 胡军,张镓,芮明杰.线性需求条件下考虑质量控制的供应链协调契约模型[J].系统工程理论与实践,2013,33(3):601-609.Hu Jun, Zhang Jia, Rui Mingjie.Supply chain coordination model contract considering quality control under the condition of linear demand[J]. Systems Engineering—Theory & Practice,2013,33(3):601-609. [16] 鲁其辉,朱道立.供应链中基于货架空间分配的质量改进策略研究[J].管理科学学报,2010,13(1): 31-39.Lu Qihui, Zhu Daoli. Strategies of quality improvement in supply chains base on shelf space allocation[J]. Journal of Management Sciences in China, 2010,13(1): 31-39. [17] 申强,徐莉莉,杨为民,等.需求不确定下双渠道供应链产品质量控制研究[J].中国管理科学,2019, 27(3):128-136.Shen Qiang, Xu Lili, Yang Weimin, et al. The optimization of quality control in dual channel supply chains with uncertain demand[J]. Chinese Journal of Management Science, 2019, 27(3):128-136. [18] 赵宏霞,荣帅,杨皎平.网购平台企业间的双边用户竞争对其产品质量监控力度的影响研究[J]. 中央财经大学学报, 2017(11):109-119.Zhao Hongxia, Rong Shuai, Yang Jiaoping.Research of the influence that bilateral user online shopping platform enterprises on their competition between product quality control[J]. Journal of Central University of Finance & Economics,2017(11):109-119. [19] 李乃文, 荣帅, 赵宏霞. 双边市场环境下网购平台的质量诚信监控行为研究[J].软科学,2017,31(8):129-133.Li Naiwen, Rong Shuai, Zhao Hongxia. Study on quality integrity control behavior of online shopping platform in two-sided markets[J]. Soft Science, 2017,31(8):129-133. [20] Ghose A, Yang Sha. An empirical analysis of search engine advertising: Sponsored search in electronic markets[J]. Management Science, 2009, 55(10): 1605-1622. [21] Rutz O J, Bucklin R E. From generic to branded: A model of spillover in paid search advertising[J]. Journal of Marketing Research, 2011, 48(1): 87-102. [22] Agarwal A, Hosanagar K, Smith M D. Location, location, location: An analysis of profitability of position in online advertising markets[J]. Journal of Marketing Research, 2011, 48(6): 1057-1073. [23] Ghose A, Ipeirotis P G, Li B. Examining the impact of ranking on consumer behavior and search engine revenue[J]. Management Science, 2014, 60(7): 1632-1654. [24] 刘咏梅, 张琴义, 范辰. 展厅模式下制造商的质量与价格竞争[J]. 运筹与管理, 2019, 28(1): 180-190.Liu Yongmei, Zhang Qinyi, Fan Chen.A quality-price competition between manufacturers based on showroom[J]. Operations Research and Management Science, 2019, 28(1): 180-190. [25] 王宇, 王梅, 黄广映. 平台可以做到大而美吗:不同排序机制下的厂商质量选择研究[J]. 中国工业经济, 2019(4):155-173.Wang Yu, Wang Mei, Huang Guangying. Can platform be big and nice—astudy of firm’squality choice in different ranking mechanisms[J].China Industrial Economics, 2019(4):155-173. [26] Chen Hongzhang, Qi Yawei. The evaluation of customer satisfaction with the third party logistics service quality for online shopping[J]. Advances in Economics and Business, 2016, 4(5): 201-207. [27] Budiharseno R. Factors affecting online buying behavior on g-market site among international students in Busan: A qualitative research[J]. Arthatama, 2017, 1(1): 1-5. [28] 沈曼琼, 王海忠, 刘笛, 等. 市场信号对信任品采纳的影响研究:基于自我建构的调节效应[J]. 外国经济与管理, 2019,41(11):99-113.Shen Manqiong, Wang Haizhong, Liu Di, et al. The impact of market signals on credence products: The moderator role of self-construal[J]. Foreign Economics & Management,2019,41(11):99-113. [29] 刘重阳, 曲创. 平台垄断、劣币现象与信息监管——基于搜索引擎市场的研究[J]. 经济与管理研究, 2018, 39(7):92-107.Liu Chongyang, Qu Chuang. Platform monopoly, Gresham’slaw and information regulation-based on the search engine market[J]. Research on Economics and Management, 2018, 39(7):92-107.
|