[1] Xie Jinhong, Shugan S M. Electronic tickets, smart cards, and online prepayments: when and how to advance sell[J]. Marketing Science, 2001, 20(3): 219-243. [2] Cachon G P, Feldman P. Is advance selling desirable with competition?[J]. Marketing Science, 2017, 36(2): 214-231. [3] Yu Man, Kapuscinski R, Ahn H S. Advance selling: effects of interdependent consumer valuations and seller’s capacity[J]. Management Science, 2015, 61(9): 2100-2117. [4] 计国君, 孙忠锋. 考虑参照价格效应及异质性消费者的预售决策[J]. 系统工程理论与实践, 2018, 38(12): 3059-3070.Ji Guojun, Sun Zhongfeng. Advance selling decision under reference price effect and consumer heterogeneity[J]. System Engineering Theory and Practice, 2018, 38(12): 3059-3070. [5] 王宣涛, 周国林, 张玉林. 考虑策略型消费者损失厌恶下的新产品预售与退货策略研究[J]. 系统工程理论与实践, 2019, 39(6): 1479-1486.Wang Xuantao, Zhou Guolin, Zhang Yulin. Advance selling and return strategy for new products considering strategic consumers’ loss aversion[J]. System Engineering Theory and Practice, 2019, 39(6): 1479-1486. [6] Zhang Yawen, Li Bo, Chen Xue, et al. Online advance selling or not: pricing strategy of new product entry in a supply chain[J]. Managerial and Decision Economics, 2020, 41(8): 1446-1461. [7] Prasad A, Stecke K E, Zhao Xuying. Advance selling by a newsvendor retailer[J]. Production and Operations Management, 2011, 20(1): 129-142. [8] Chu Leonyang, Zhang Hao. Optimal preorder strategy with endogenous information control[J]. Management Science, 2011, 57(6): 1055-1077. [9] Yu Man, Ahn H S, Kapuscinski R. Rationing capacity in advance selling to signal quality[J]. Management Science, 2015, 61(3): 560-577. [10] 翟硕, 华国伟, 郑大昭, 等. 考虑估值不确定和搜索成本的预售决策研究[J]. 系统工程理论与实践, 2016, 36(12): 3059-3068.Zhai Shuo, Hua Guowei, Zheng Dazhao, et al. Advance selling decision considering valuation uncertainty and search cost[J]. System Engineering Theory and Practice, 2016, 36(12): 3059-3068. [11] 毛照昉, 刘弯弯, 李辉. 季节性易逝品预售与回购联合决策研究[J]. 管理科学学报, 2016, 19(2): 74-84.Mao Zhaofang, Liu Wanwan, Li Hui.Joint decision-making of advance selling and repurchase of seasonal perishable products[J]. Journal of Management Sciences in China, 2016, 19(2): 74-84. [12] 李辉,齐二石.基于市场规模不确定条件下的销售商预售策略研究[J].中国管理科学,2017,25(2): 50-56.Li Hui, Qi Ershi.Advance selling strategy of sellers under uncertain market scale[J]. Chinese Journal of Management Science, 2017, 25(2): 50-56. [13] Huang Kweilong, Kuo Chiawei, Shih Hanju. Advance selling with freebies and limited production capacity[J]. Omega, 2017, 73: 18-28. [14] Cheng Yongsheng, Li Hongyan, Thorstenson A. Advance selling with double marketing efforts in a newsvendor framework[J]. Computers & Industrial Engineering, 2018, 118: 352-365. [15] 谷艳红, 罗新星. 考虑产能约束的新产品与旧产品预售策略研究[J]. 中国管理科学, 2019, 27(5): 130-139.Gu Yanhong, Luo Xinxing. Advance selling strategy of new and old products considering capacity constraints[J]. Chinese Journal of Management Science, 2019, 27(5): 130-139. [16] Xiao Lei, Xu Minghui, Chen Zhiyuan, et al. Optimal pricing for advance selling with uncertain product quality and consumer fitness[J]. Journal of the Operational Research Society, 2019, 70(9): 1457-1474. [17] Wu Meng, Zhu S X, Teunter R H. Advance selling and advertising: a newsvendor framework[J]. Decision Sciences, 2021, 52(1): 182-215. [18] Shugan S M, Xie Jinhong. Advance-selling as a competitive marketing tool[J]. International Journal of Research in Marketing, 2005, 22(3): 351-373. [19] 孙燕红, 赵骞, 王子涵. 基于消费者评论的网络预售定价策略研究[J]. 中国管理科学, 2020, 28(11): 184-191.Sun Yanhong, Zhao Qian, Wang Zihan. Online advance selling pricing strategy based on consumer reviews[J]. Chinese Journal of Management Science, 2020, 28(11): 184-191. [20] Cachon G P, Swinney R. Purchasing, pricing, and quick response in the presence of strategic consumers[J]. Management Science, 2009, 55(3): 497-511. [21] Chen Yubo, Xie Jinhong. Online consumer review: word-of-mouth as a new element of marketing communication mix[J]. Management Science, 2008, 54(3): 477-491. [22] Papanastasiou Y, Savva N. Dynamic pricing in the presence of social learning and strategic consumers[J]. Management Science, 2017, 63(4): 919-939. [23] Besanko D, Winston W L. Optimal price skimming by a monopolist facing rational consumers[J]. Management Science, 1990, 36(5): 555-567.
|