主管：中国科学院
主办：中国优选法统筹法与经济数学研究会
中国科学院科技战略咨询研究院
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Chinese Journal of Management Science
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中文
A Decision Model for Multi-market Advertising Budget Allocation Based on Vidale-Wolfe Model
ZHANG Peng, WANG Xing-yuan
Chinese Journal of Management Science . 2013, (
4
): 8 -16 .
