主管:中国科学院
主办:中国优选法统筹法与经济数学研究会
   中国科学院科技战略咨询研究院
Research on Advertising Decision-making Model between Complementary Goods Enterprises Considering Spillover Effect
DAN Bin, TIAN Li-na, DONG Shao-hui
Chinese Journal of Management Science . 2013, (2): 66 -75 .