To investigate the impact of competition among collection channels and sale channels on the decision-makings of closed-loop supply chain (CLSC) members and the optimal government regulations for this CLSC, decision models for electrical and electronic equipment CLSC with hybrid sale/collection channels under government regulations were developed. Based on game analysis method, the optimal parameters for government regulation, optimal decisions and profits of CLSC members, social welfare and consumer surplus were obtained. The results show that the higher the fee levied for WEEE disposal, the higher the wholesale price, the direct selling price and distribution price; the higher the subsidy for WEEE recycling, the higher the collection price and collection amount of WEEE. With the increase of consumer environmental consciousness and sensitivity to WEEE collection price, the collection amount of WEEE, the profits of CLSC members, social welfare and consumer surplus will increase. A numerical example in computer industry was taken to investigate the impact of customer sensitivity on the gap between direct selling price and distribution price. It is found that an increase in customer sensitivity would decrease the profits of manufacturer and retailer, social welfare and customer surplus, but it has no influence on the profits of third-party collector and recycler. The main contributions of this paper are as follows: first, decision models are devoloped for CLSC with hybrid sale/collection channels and the optimal government regulations are deduced for this CLSC, as well as the influence of government regulations on the decisions of CLSC members; second, a new way is provided to calculate customer surplus under hybrid sale/collection channels based on the classical definition of customer surplus.
MA Zu-jun, HU Shu, DAI Ying
. Decision Models for A Closed-loop Supply Chain with Hybrid Sale/Collection Channels for Electrical and Electronic Equipment under Government Regulations[J]. Chinese Journal of Management Science, 2016
, 24(1)
: 82
-90
.
DOI: 10.16381/j.cnki.issn1003-207x.2016.01.010
[1] Savaskan R C, Bhattacharya S, Van Wassenhove L N. Closed-loop supply chain models with product remanufacturing[J]. Management science, 2004, 50(2): 239-252.
[2] Savaskan R C, Van Wassenhove L N. Reverse channel design: The ease of competing retailers[J]. Management Science, 2006, 52(1):1-14.
[3] Gu Qiaolun, Ji Jianhua, Gao Tiegang. Pricing management for a closed-loop supply chain[J]. Journal of Revenue & Pricing Management, 2008, 7(1): 45-60.
[4] 易余胤, 陈月霄.需求不确定条件下的闭环供应链模型[J].计算机集成制造系统, 2010, 16(7):1531-1538.
[5] 黄宗盛, 聂佳佳, 胡培.基于微分对策的再制造闭环供应链回收渠道选择策略[J].管理工程学报, 2013, 22(3):93-102.
[6] 付小勇, 朱庆华, 赵铁林.基于逆向供应链间回收价格竞争的回收渠道选择策略[J].中国管理科学, 2014, 22(10): 72-79.
[7] 叶佑林, 吴文秀.混合回收渠道的闭环供应链协调模型研究[J].科技管理研究, 2010, 6(17):227-230.
[8] 张成堂, 杨善林.双渠道回收下闭环供应链的定价与协调策略[J].计算机集成制造系统, 2013, 19(7): 1676-1683.
[9] Hong Xianpei, Wang Zongjun, Wang Dezhi, et al. Decision models of closed-loop supply chain with remanufacturing under hybrid dual-channel collection[J]. The International Journal of Advanced Manufacturing Technology, 2013, 68(5): 1851-1865.
[10] 易余胤, 袁江.基于混合回收的闭环供应链协调定价模型[J].管理评论, 2011, 23(11):169-176.
[11] 易余胤, 袁江.渠道冲突环境下的闭环供应链协调定价模型[J].管理科学学报, 2012, 15(1):54-65.
[12] 罗兵, 程进晗, 阿木布打.基于混合渠道的闭环供应链协调研究[J].现代管理科学, 2010, (4):106-108.
[13] 洪宪培, 张怀阁, 王德志.双渠道销售和回收情况下闭环供应链模型研究[J].统计与决策, 2012, (20): 50-54.
[14] 李伟, 孔造杰, 肖美丹.混合渠道下闭环供应链回收与协调定价研究[J].工业工程, 2013, 16(5):45-52.
[15] Atasu A, Van Wassenhove L N, Sarvary M. Efficient take-back legislation[J]. Production and Operations Management, 2009, 18(3): 243-258.
[16] Webster S, Mitra S. Competitive strategy in remanufacturing and the impact of take-back laws[J]. Journal of Operations Management, 2007, 25(6): 1123-1140.
[17] Hammond D, Beullens P. Closed-loop supply chain network equilibrium under legislation[J]. European Journal of Operational Research, 2007, 183(2): 895-908.
[18] Georgiadis P, Besiou M. Environmental and economical sustainability of WEEE closed-loop supply chains with recycling: A system dynamics analysis[J]. International Journal of Advanced Manufacturing Technology, 2010, 47(5):475-493.
[19] Ma Weimin, Zhao Zhang, Ke Hua. Dual-channel closed-loop supply chain with government consumption-subsidy[J]. European Journal of Operational Research, 2013, 226(2): 221-227.
[20] 余福茂, 钟永光, 沈祖志.考虑政府引导激励的电子废弃物回收处理决策模型研究[J].中国管理科学, 2014, 22(5): 131-137.
[21] 刘慧慧, 黄涛, 雷明. 废旧电器电子产品双渠道回收模型及政府补贴作用研究[J].中国管理科学, 2013, 21(2):123-131.
[22] Parka S Y, Kehb H T. Modelling hybrid distribution channels: A game-theoretic analysis[J]. Journal of Retailing and Consumer Services, 2003, 10(3): 155-167.
[23] Jen S T. The optimal economic policy of governmental involvement on the performance of green supply chain[D]. Taiwan: National Chiao Tung University, 2007.