Abstract: Cooperative conflict will take place during the process of supply chain cooperation due to the different aim between cooperation enterprises,less inspiration of profit distribution,and the environmental uncertainty.It would affect the stability of cooperation relationship,if the problem of cooperative conflict can't be resolved effectively.The performances and reasons of cooperative conflict of supply chain are analyzed at first,then we pay more attention to studying how to resolve the cooperative conflict by self-regulation and government regulation.It is considered that the self-regulation should be finished by self-enforcing agreements and the model of maximization of relationship rent.While the government regulation should be finished by establishing proper benefit distribution proportion in order to turn prisoner's game to deerstalking game to realize benefit consistent inspiring.

Key words: supply chain cooperation, cooperative conflict, self-regulation model, government regulation model