电子市场环境中供应链双源渠道主从对策模型

Abstract

Abstract: Under the service-price sensitive demand condition,the Stackelberg game models of supply chain dual-channel coordination in e-markets are established.The integrated decision and Stackelberg game for traditional channel and dual-channel are considered respectively.Two modes of supply chain coordination are studied,that is coordination between upriver and downriver companies and coordination between tradition channel and online direct channel.Finally,combining with the ecommerce practice of Shanghai Baosteel Yichang Co.,the simulating calculation and analysis for supply chain dual-channel are carried out.

Key words: supply chain, e-markets, dual-channel, coordination, stackelberg game

CLC Number:

F274

YAN Ni-na, HUANG Xiao-yuan, LIU Bing. Stackelberg Game Models of Supply Chain Dual-Channel Coordination in E-Markets[J]. Chinese Journal of Management Science, 2007, 15(3): 98-102.

[1]	CAO Xiao-ning, WANG Yong-ming, XUE Fang-hong, LIU Xiao-bing. Coordination Strategies for Dual-channel Supply Chain of Fresh Agricultural Products Considering the Fresh-keeping Effort of Supplier [J]. Chinese Journal of Management Science, 2021, 29(3): 109-118.
[2]	YE Tong, GUAN Zhi-min, ZHANG Da-ru, QU You. Dynamic Optimization and Coordination on Joint Carbon Emission Reduction and Advertising in a Supply Chain of Low-Carbon Goodwill Considering Nash Bargaining Fairness Concerns [J]. Chinese Journal of Management Science, 2021, 29(3): 119-132.
[3]	YANG Feng, XU Feng-mei. Research on Service Strategy in A Gray Market [J]. Chinese Journal of Management Science, 2021, 29(2): 9-18.
[4]	DING Long, HU Bin, CHANG Shan, SHI Chun-lai. A Game Analysis on RFID Technology and Parallel Importation Based on Gray Market Traceability [J]. Chinese Journal of Management Science, 2021, 29(2): 78-88.
[5]	YE Xin, ZHOU Yan-ju. Dynamic Pricing and Joint Emission Reduction Strategies in a Dual-channel Supply Chain Considering Goodwill [J]. Chinese Journal of Management Science, 2021, 29(2): 117-128.
[6]	DIAO Xin-wei, ZENG Zhen-xiang, SUN Cheng. Research on Coordination of Supply Chain with Two Products Based on Mix Carbon Policy [J]. Chinese Journal of Management Science, 2021, 29(2): 149-159.
[7]	LIAO Nuo, LU Chen, HE Yong. Research on the Strategy of Cooperative Emission Reduction in Supply Chain Involving ESCO under Carbon Trading Policy [J]. Chinese Journal of Management Science, 2021, 29(2): 160-167.
[8]	LI Tian-yu, MENG Xian-chun, FENG Ye. The Formation of Systemic Risk and the Coordination of “Double Pillar” Policy under Credit Distortion——Based on the Perspective of Heterogeneous Enterprises [J]. Chinese Journal of Management Science, 2021, 29(1): 12-23.
[9]	GAO Peng, DU Jian-guo, NIE Jia-jia, ZHU Bin-xin. The Influence of Consumer's Brand Loyalty on Brand Remanufacturing Market Strategy [J]. Chinese Journal of Management Science, 2021, 29(1): 47-58.
[10]	PAN Yong-ming, ZOU Ding-hua, ZHANG Zhi-wu. Two-echelon Supply Chain Coordination Strategy Based on Carbon Labeling System [J]. Chinese Journal of Management Science, 2021, 29(1): 109-115.
[11]	SUN Mei, ZHANG Min-xin, LI Guang-shui. Research on the Construction of Organic Agricultural Products Supply Chain Based on the Model of “Farmers+Restaurant” [J]. Chinese Journal of Management Science, 2020, 28(9): 98-105.
[12]	LI Zhi, SUN Rui, WANG Wei, YUAN Yuan. The Internal Knowledge Transfer Incentive Mechanism of Supply Chain with Supervisory Signal [J]. Chinese Journal of Management Science, 2020, 28(9): 106-114.
[13]	XING Peng, HE Tian-run. Optimal Quality Effort Strategy in O2O Food Delivery Service Supply Chain Based on Three Operation Models [J]. Chinese Journal of Management Science, 2020, 28(9): 115-126.
[14]	SANG Sheng-ju, ZHANG Qiang. Optimal Decisions in a Green Supply Chain Based on Uncertainty Theory [J]. Chinese Journal of Management Science, 2020, 28(9): 127-136.
[15]	SUN Zi-lai, WANG Xu-ping, ZHAN Hong-xin, RUAN Jun-hu. Game Analysis in a Manufacturer Dual-channel Supply Chain with Different Power Structures [J]. Chinese Journal of Management Science, 2020, 28(9): 154-163.

Stackelberg Game Models of Supply Chain Dual-Channel Coordination in E-Markets

PDF (PC)

Knowledge

Cited

Abstract

Cite this article

share this article

References

Related Articles 15

Metrics

Comments

Recommended 10