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Chinese Journal of Management Science ›› 2026, Vol. 34 ›› Issue (4): 128-143.doi: 10.16381/j.cnki.issn1003-207x.2023.1900

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Research on Optimization of Rural Passenger-Deliveries Integrated Logistics Collaboration and Cost Allocation Problems in China

Weizhen Rao(), Xiaohe Miao   

  1. College of Economics and Management,Shandong University of Science and Technology,Qingdao 266590,China
  • Received:2023-11-13 Revised:2024-10-17 Online:2026-04-25 Published:2026-03-27
  • Contact: Weizhen Rao E-mail:raoweizhen@163.com

Abstract:

The demand for logistics in China's rural areas continues to expand rapidly. More than 100 million parcels enter and exit the countryside every day. However, rural logistics in China is plagued by problems such as unreasonable transport routes, single capacity and high costs. At the same time, traditional passenger transport in rural areas faces the problems of low occupancy rates and serious unoccupied loads, and spare capacity is not being used efficiently. How to smooth the first-mile of residents' travel and rural logistics has become a key point to stimulate the vitality of rural development. Based on this, a new model of collaborative transport is proposed. A mixed fleet consisting of multiple enterprise vehicles and rural buses picks up parcels and carries passengers to the township service center, and then the enterprises collaborate to transport the parcels from the township to the county-level co-delivery center. In this paper, a joint transportation model for passengers and parcels is constructed based on hybrid fleet collaboration and a collaborative pickup model for enterprises, which are used to plan transportation routes and calculate costs. The two-stage costs are fairly shared with the help of Shapley value method. The experimental results show that the two-stage collaborative transportation model saves nearly 5913.1 yuan in cost and 451.03 kilometers of transportation distance per day compared to the traditional transportation model. The average cost savings for companies reached more than 30.03%, and the average revenue-to-cost ratio for rural transit operators reached 17.17%. And, passenger travel time is extended by no more than 5 minutes. This suggests that the government should actively encourage collaboration between logistics companies, passenger transportation companies and other entities. When courier vehicles are limited or the destination village is very remote and the demand is low, it is recommended to adopt the RCBF model, which is able to minimise the frequency of use and distance of logistic vehicles. In addition, the RCBF model enables all parties involved in the collaboration to obtain considerable income, achieving the multi-objective unity of cost savings, efficiency and increased income. Overall, the implementation of RCBF in rural areas can achieve a win-win situation for rural residents, express delivery companies and public transport operators. At the same time, the key operational mechanisms of the RCBF model is examined, including route optimisation, cost quantification and sharing, to provide a more general transport model design idea that can be applied to countries and regions with large rural areas.

Key words: collaborative transportation, passenger-freight integration, rural logistics, cost savings

CLC Number: