店中店模式对资金约束供应链生产和销售努力决策的影响研究
聂福海, 李电生, 肖婷婷
Effects of the Store-within-a-store Mode on Production and Sales Effort Strategy of a Capital Constrained Supply Chain
NIE Fu-hai, LI Dian-sheng, XIAO Ting-ting
中国管理科学
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2023, (5): 141
-151
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DOI: 10.16381/j.cnki.issn1003-207x.2020.1349