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中国管理科学 ›› 2014, Vol. 22 ›› Issue (10): 72-79.

• 论文 • 上一篇    下一篇

基于逆向供应链间回收价格竞争的回收渠道选择策略

付小勇1, 朱庆华2, 赵铁林2   

  1. 1. 北京交通大学中国产业安全研究中心, 北京 100044;
    2. 大连理工大学管理学院, 辽宁 大连 116023
  • 收稿日期:2011-07-20 修回日期:2014-03-31 出版日期:2014-10-20 发布日期:2014-10-20
  • 作者简介:付小勇(1981-),男(汉族),河南安阳人,北京交通大学中国产业安全研究中心博士后,研究方向:供应链管理.
  • 基金资助:

    国家杰出青年科学基金资助项目(71025002);国家自然科学基金资助项目(70772085);教育部新世纪优秀人才支持计划(NCET-08-0082);国家自然科学基金国际合作NSFC-JSPS协议项目(70911140101)

Selection of the Recovery Channel Based on Recovery Price Competition between the Reverse Supply Chains

FU Xiao-yong1, ZHU Qing-hua2, ZHAO Tie-lin2   

  1. 1. China Center Industrial Security Research Beijing Jiaotong University, Beijing 100044, China;
    2. School of Management, Dalian University of Technology, Dalian 116023, China
  • Received:2011-07-20 Revised:2014-03-31 Online:2014-10-20 Published:2014-10-20

摘要: 基于废旧电子产品回收市场中存在处理商选择回收渠道的问题,本文构建了双链竞争下处理商回收渠道选择的博弈模型。通过文献研究,本文在总结出了回收市场中双链竞争下的四种回收方式基础上,运用博弈理论方法建立了市场机制下处理商回收渠道选择博弈模型,并用数值仿真分析了博弈均衡结果。研究结果表明:(1)混合模式下,选择直接回收渠道的处理商的回收价格最高、数量最多和利润最大;选择间接回收渠道的处理商回收价格最低、数量最少和利润最小;(2)三种模式下,回收价格、回收数量、处理商的利润和逆向供应链的利润均与消费者的敏感系数乘正比;(3)三种模式下,回收数量、处理商的利润和逆向供应链的利润均与回收竞争系数成反比;(4)三种模式下,随着成本差异的增加不管在哪种模式下处理商1的利润在逐渐增大,处理商2利润在逐渐减少。这些有益的结论能为现实中处理商管理者决策提供理论帮助和方法支持。

关键词: 逆向供应链, 处理商, 回收商, 竞争

Abstract: Bosed on the fact that processors will face choosing recovery channels problem in the presence of e-waste recycling market, game model of recycling channels selection by waste electronic products treatment facilities within the context of competition between double chains is established. Through the literature review, four recycling modes in the recycling market are summed up, and the game model of the recycling channels is established under the background of market mechanism. A numerical case is further used to simulate and analyze the game equilibrium outcome. The results are as follows,Firstly, under the mixed mode, the price, quantity and profit of processors selecting direct recovery channels are up to the maximum But if selecting indirect recovery channels,the situation will be on the contrary. In Addition, under the three modes, recovery rates, the number of recovery, profits and reverse supply chain profit of processors are multiplied with the sensitivity coefficient of the consumers.Under the three modes, recovery rates, the number of recovery, profits and reverse supply chain profit of processors are inversely proportional to the recovery competition factor. Finally, under the three modes, processors 1 are gradually increasing, processors 2 profits are gradually reducing. These useful conclusions can provide supports for processors to make decisions.

Key words: reverse supply chain, processor, recycler, competition

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