新能源车产业的供应链共建策略研究

doi:10.16381/j.cnki.issn1003-207x.2023.0430

Abstract

Abstract:

Against the backdrop of global energy transformation and industrial policy adjustments， the new energy vehicle （NEV） industry is confronted with multiple challenges， such as subsidy retreats and core technological bottlenecks. Accordingly， enhancing supply chain resilience has emerged as a critical issue. This study addresses the supply chain collaboration problem within the NEV industry under the condition of diseconomies of scale. By comprehensively incorporating manufacturers’ fairness preferences and consumers’ heterogeneous preferences， it analyzes the decision-making models of NEV supply chain members and the coordination mechanism of cost-sharing contracts. The findings indicate that diseconomies of scale in the production context can reduce both the greenness level of products and the overall supply chain profit. However， a well-designed cost-sharing contract can effectively facilitate coordinated improvement of the supply chain. Notably， the retail price of products is not only correlated with manufacturers’ fairness preferences but also with the magnitude of the product carbon coefficient，which exerts heterogeneous impacts on enterprise decision-making. When manufacturers exhibit fairness preferences， designing a cost-sharing contract can achieve a Pareto improvement in profits， ultimately leading to the dual enhancement of economic and social benefits.

Key words: low-carbon supply chain, diseconomies of scale, equity preference, cost-sharing contracts, supply chain resilience

CLC Number:

F272

Xiaohong Chen,Ningyi Yang,Yanju Zhou. Co-construction Strategy of New Energy Vehicle Industry[J]. Chinese Journal of Management Science, 2026, 34(4): 256-265.

Figures/Tables 7

符号	符号定义
$ξ *$	新能源车市场的不确定性需求
$ξ$	制造商规模不经济生产系数
$q$	新能源车产量
$g$	新能源车的产品绿色度
$λ$	制造商公平偏好系数
$w$	新能源车产品批发价
$p$	新能源车产品零售价
$u$	消费者效用
$V$	消费者对新能源车的估值
$b$	消费者价格偏好
$β$	消费者环保偏好
$D$	市场需求
$k$	碳减排投资成本系数
π_m	制造商利润
π_r	零售商利润
π_SC	供应链整体利润

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Co-construction Strategy of New Energy Vehicle Industry

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