异质电商平台下的赝品入侵与品牌商渠道策略
经有国, 庞顺超, 张艳, 秦开大
Counterfeit Invasion and Brand Owner's Channel Strategies under Heterogeneous E-commerce Platforms
Youguo Jing, Shunchao Pang, Yan Zhang, Kaida Qin
中国管理科学
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2025, (6): 300
-311
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DOI: 10.16381/j.cnki.issn1003-207x.2022.1566