不确定环境下品牌联盟组织间协作模式选择的计算实验研究
黄春萍, 王志文, 章静敏, 曾珍香, 李香
Computational Experimental Research on the Selection of Collaboration Patterns among Brand Alliance Organizations under Uncertain Environment
HUANG Chun-ping, WANG Zhi-wen, ZHANG Jing-min, ZENG Zhen-xiang, LI Xiang
中国管理科学
.
2021, (6): 189
-201
.
DOI: 10.16381/j.cnki.issn1003-207x.2020.0622
