考虑参照依赖与产品展示的体验式商品定价与订购策略
徐建, 段永瑞, 霍佳震
Pricing and Ordering Decisions for Experience Goods with Reference Dependence and Product Demonstrations
XU Jian, DUAN Yong-rui, HUO Jia-zhen
中国管理科学
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2020, (10): 183
-193
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DOI: 10.16381/j.cnki.issn1003-207x.2020.10.018
