主管：中国科学院
主办：中国优选法统筹法与经济数学研究会
　　　中国科学院科技战略咨询研究院
Chinese Journal of Management Science
Research on Cause Marketing Decision Considering the Competition of Manufacturer and E-commerce Platform's Private Brand
Chuanliang Wu, Zhongjun Tian, Jing Chen
Chinese Journal of Management Science . 2025, (11): 275 -287 .  DOI: 10.16381/j.cnki.issn1003-207x.2023.0323