TY - Chinese Journal of Management Science A1 - LI Zhi-peng, XIE Ting, CHEN Sha T1 - Optimal Pricing and Advertising Decisions for Online Video Services Considering Word of Mouth Y1 - 2022-03-20 JF - Chinese Journal of Management Science JO - Chinese Journal of Management Science SP - 230 EP - 239 VL - 30 IS - 3 UR - http://www.zgglkx.com N1 - 10.16381/j.cnki.issn1003-207x.2020.2163 ER -