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Chinese Journal of Management Science ›› 2007, Vol. 15 ›› Issue (4): 28-33.

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Competitive Analysis and Risk-Reward Model for Online Rental Problem with Canceling Buying-Permission

DONG Yu-cheng1, XU Yin-feng1,2, XU Wei-Jun3   

  1. 1. School of Management, Xi'an Jiaotong University, Xi'an 710049, China;
    2. State Key Lab for Manufacturing Systems Engineering, Xi'an 710049, China;
    3. School of Business Administration, South China University of Technology, Guangzhou 510641, China
  • Received:2007-07-17 Revised:2007-07-02 Online:2007-08-31 Published:2007-08-31

Abstract: The classical online rental problem only considers two options:buy or rent.This paper assumes that the buying-permission can be canceled,and proposes the online rental problem with canceling buying -permission.The proposed problem is a generalization of the classical online rental problem.Using the method of traditional competitive analysis,we design the optimal investment strategy for this problem.Moreover,we also give the optimal strategies under the risk-reward framework.These results can provide a basis for further constructing the framework of the online leasing problem based on contracts.

Key words: online rental problem, competitive analysis, risk-reward model

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