共创视角下考虑开放式创新的供应链价值创造研究

doi:10.16381/j.cnki.issn1003-207x.2017.07.007

中国管理科学 ›› 2017, Vol. 25 ›› Issue (7): 57-66.doi: 10.16381/j.cnki.issn1003-207x.2017.07.007

共创视角下考虑开放式创新的供应链价值创造研究

万骁乐^1,2, 郝婷婷^2,3, 戎晓霞^2,3, 孟庆春^1,2

1. 山东大学管理学院, 山东济南 250100;
2. 山东大学价值共创网络研究中心, 山东济南 250100;
3. 山东大学数学学院, 山东济南 250100

收稿日期:2016-04-16 修回日期:2017-01-20 出版日期:2017-07-20 发布日期:2017-09-25
通讯作者: 孟庆春(1973-),男(汉族),山东济阳人,山东大学管理学院,教授,博士生导师,理学博士,应用经济学博士后,研究方向:供应链管理,E-mail:meqich@163.com. E-mail:meqich@163.com
基金资助:
国家自然科学基金资助项目（71572096）

Supply Chain Value Creation considering Open Innovation from the Perspective of Co-creation

WAN Xiao-le^1,2, HAO Ting-ting^2,3, RONG Xiao-xia^2,3, MENG Qing-chun^1,2

1. School of Management, Shandong University, Jinan 250100, China;
2. Research Center for Value Co-creation Network, Shandong University, Jinan 250100, China;
3. School of Mathmatics, Shandong University, Jinan 250100, China

Received:2016-04-16 Revised:2017-01-20 Online:2017-07-20 Published:2017-09-25

摘要/Abstract

摘要： 既往研究只遵从供应链链上主体的价值创造逻辑，却忽略了链外主体对供应链价值创造的影响。本文从供应链创新实践角度，首先构建了考虑开放式创新的供应链价值创造模型，然后分别对供应链价值、企业联盟价值、消费者价值以及开放式创新主体价值创造进行了讨论，同时探讨了企业联盟成本降低幅度、创新成本以及支付给开放式创新主体的单位报酬对供应链价值、企业联盟价值、消费者价值以及开放式创新主体价值的影响，得到了一些有益的结论，最后通过MATLAB软件进行数值分析与模拟仿真。在广义共创视角下所进行的这一研究对于全面揭示供应链价值的提升、丰富供应链价值管理理论具有重要意义。

关键词: 供应链价值, 开放式创新, 开放式创新主体价值, 共创

Abstract: Previous studies complied with the value creation logics of the main chain in the supply chain only, while ignoring the impact of the main body outside the chain on the supply chain value creation. Therefore, a supply chain value creation model is constructed in consideration of open innovation from the perspective of supply chain innovative practice firstly based on the supply chain value creation logics of "main creation of the main body in the supply chain + main body auxiliary creation outside the chain". And then, the supply chain value, the value of enterprise alliance, customer value and main body value of open innovation are discussed, the cost reduction of enterprise alliance, innovation cost and the impact of payment made to the open innovation main body on the supply chain value, the value of enterprise alliance, consumer value and main body of open innovation are also discussed. The following conclusions are given through model analysis: (1) Whether the future market is of high demand or low demand, to increase the value created by the supply chain, the parameter set composed of the cost reduction of enterprise alliance, the cost of innovation and the payment made to the open innovation main body shall meet certain conditions. (2) When the future market demand is high, and the unit cost lowered by the enterprise alliance is higher than the unit reward given to the main body of open innovation, the enterprise alliance value increases; and when the future market demand is low, the enterprise alliance value is uncertain. (3) Regardless of the market demand, consumer value increases to varying degrees, consumers are always the beneficiaries of supply chain value creation with open innovation. (4) The income of open innovation main body is not stable, influenced by the future market demand, unit reward given to the open innovation and the innovation cost. The paper also finds that under open innovation, the enterprise alliance and the main body of open innovation may suffer from the value loss. The risk of open innovation is shared by the enterprise alliance and the open innovation main body together. Finally, numerical analysis, and analog simulation are made with MATLAB software. This study is of great significance in revealing the value of supply chain comprehensively and enriching supply chain value management theory under the perspective of common creation in a broad sense.

Key words: supply chain value, open innovation, open innovation value, value co-creation

中图分类号:

C934
O224

万骁乐, 郝婷婷, 戎晓霞, 孟庆春. 共创视角下考虑开放式创新的供应链价值创造研究[J]. 中国管理科学, 2017, 25(7): 57-66.

WAN Xiao-le, HAO Ting-ting, RONG Xiao-xia, MENG Qing-chun. Supply Chain Value Creation considering Open Innovation from the Perspective of Co-creation[J]. Chinese Journal of Management Science, 2017, 25(7): 57-66.

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共创视角下考虑开放式创新的供应链价值创造研究

Supply Chain Value Creation considering Open Innovation from the Perspective of Co-creation

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